Google AdWords Bidding Strategies: The Complete Guide

By Lisa Raehsler

While bidding strategies have evolved over time, there are several core bidding types available in Google AdWords. Use this guide to skillfully navigate the advanced and complicated world of cost-per-click (CPC) bidding. …read more

Source: Search Engine Watch

    

Twitter Enables Always-Visible Images: The Effect on Social Customer Service

By joshuamarch Yesterday, Twitter again announced further changes to its platform that will change the way in which customers and brands interact. Their most recent announcement states that any Tweet that contains an attached image will automatically display a preview of the image directly in the user’s timeline.

read more

…read more

Source: Social Media Today

    

What’s Popular on Pinterest This Halloween

By MelissaMegginson As we all know, Pinterest is an amazing place to find new ideas for seemingly every holiday – and Halloween is no exception. This year, we used our soon-to-be-revealed keyword listening tool to pull a sample of 20,000 pins and found 100 of the most popular words on Pinterest for this Halloween.

read more

…read more

Source: Social Media Today

    

How NowThis News Makes Us Question the Future of Traditional Media

By elizabethkent At NowThis News, 15-second news segments are the norm. Primarily using Instagram video, NowThis News targets the younger generation by relaying the news through social media as well as an app. Has traditional media given up on young people? And even more importantly, have young people given up on traditional media?

read more

…read more

Source: Social Media Today

    

Google Plus Adds New Photo and Video Editing Features

By Tatiana Aders Google+ announced a new set of photo features at an event this morning in San Francisco that contain new functionality and compete directly with many Apple products such as iPhoto and iMovie. These new features are in addition to the photo center redesign from the I/O event in May of this year.

read more

…read more

Source: Social Media Today

    

Social Startups: Raptr Is Like Facebook and Klout for Video Game Players

By shaybmoser People who like to play and discover games are double jumping at their own social networking site. “Raptr started out of a personal frustration that playing with friends just wasn’t as easy as it should be,” says Dennis “Thresh” Fong, former competitive gamer, and founder and CEO of the leading gaming-focused social community.

read more

…read more

Source: Social Media Today